María has purchased the service

shiyabulseo@gam

Rk routine of self-employed professionals. One of these contents is about organizing finances and, although María does not yet recognize the need to organize her income, the matter arouses her curiosity. Problem recognition ADVERTISEMENT Here the consumer has already delved deeper into the topic and perceives that they have a need. After consuming content, María has finally realized that she needs to organize her money better and begins to find out ways to do it by searching for solutions on the Internet, consulting other professionals, reading reviews of services, observing advertising campaigns, etc. Consideration of the solution At this point, the consumer has already mapped the possible solutions and begins his evaluation process according to his priorities, the expectations he has about the solution, the resources available, etc.

Following the example, María has selected some financial organization applications Chinese Australia Phone Number List and tools and now performs a comparative analysis to choose the best option. Purchase decision Finally, the time for action arrives: the consumer chooses the most appropriate solution to satisfy their need and makes the purchase. María has purchased the service! In this example, we will say that María has opted for a paid mobile application. All these stages transmit various data to us about the consumer. If you look closely, in María's example we identified some important data about her profile based on her profession, the content she consumes, the needs she has, the way she searches for information and evaluates solutions and much more.





It is this data that allows companies to explore consumer behavior and generate ways to reach them and encourage them to buy, whether by creating content, building their reputation on the internet, interacting with the public via social networks, investing in branding techniques , etc. Factors that influence consumer behavior There are certain characteristics of today's consumer that are essential to take into account when developing a strategy to generate more sales. Learn about some of them below: Search for solutions on the internet The digital world has provided the consumer with independence in searching for information. If you perceive a need, in a few seconds you can search for the best solution in articles, videos, forums and more. Therefore, if you are a company, your goal should be to